Situated within South Africa’s beloved Garden Route, the city of George – the second largest city in the Western Cape – seamlessly combines natural splendour and rich heritage. It’s within this breath-taking region that Hi-Tec is opening its doors to the brand’s newest retail store in the Outeniqua Lifestyle Centre on the 26th of November.
The new Hi-Tec store in George brings the local community an extensive, high-quality collection of everyday and outdoor apparel tailored for the keen adventurer in mind – from padel to hiking, trail running and more. The store caters to seasoned outdoor activity enthusiasts as well as to those looking to embrace an active lifestyle in the Garden Route.
George-based customers now have a go-to shopping destination where they can explore Hi-Tec’s essential products alongside the brand’s latest summer releases. Highlights for this season include the brand’s first-ever padel shoe, the Padel-AC, and the versatile Ula unisex sandal, perfect for sunny days from the beach to the mountains.
Shoppers can celebrate the opening of Hi-Tec Outeniqua with an exclusive launch offer – enjoy an incredible 30% off all full-price items. This exciting deal will be running from 26 November to 1 December.
The grand opening of the new Hi-Tec store aligns with the launch of the Outeniqua Lifestyle Centre, promising an exciting line-up of festivities. Shoppers can enjoy live performances by Juanita Du Plessis (26 November 2024), Lianie May & Jay (27 November 2024), and Kurt Darren (28 November 2024) from 6-8pm during the mall’s launch week. George kiddies can look forward to an array of fun activities, including face painting, balloon art, inflatable playgrounds, thrilling rides, and treats like slushies, candy floss, and popcorn, available from 1-6pm each day.
“We are proud to bring Hi-Tec to George, a city renowned for its awe-inspiring landscapes and bustling outdoor culture. As a brand that champions exploration and adventure for all, we identified George as the perfect fit for our latest store. The Western Cape’s renowned fusion of coastlines, forests, and mountains aligns seamlessly with our commitment to providing high-quality gear that inspires each wearer to embrace an intrepid lifestyle outdoors. This store is a hub for local adventurers and visitors alike, further embedding Hi-Tec’s mission to make an active lifestyle accessible to everyone,” says Louise White, Integrated Brand Manager at Hi-Tec SA.
Visit us in-store at Shop 18, Corner N9 & St. Georges Road | Outeniqua Lifestyle Centre | Camphersdrift, George from 09:00 to 19:00, Monday through Saturday, and from 09:00 to 15:00 on Sundays and public holidays. Alternatively, enjoy a seamless shopping experience online at https://hi-tec.co.za/ .
